AG1
Sponsored
One scoop, one glass, done. A morning habit that's easy to keep.
For supplement founders and growth teams
Before you make more supplement ads, find a better reason to buy.
Another bottle shot. Another hook. Another headline. Blue Sky Flamingo reads what your customers say, finds distinct buying angles, and builds brand-aligned image ads, headlines and primary text around them.
Find the message. Build the creative. Test what resonates.
$189/month · 7-day trial
Message hypotheses
- One habit
- Simpler mornings
- Morning ritual
- Formula story
- Brand values
The problem isn't the number of ads
Fifty variations. One untested assumption.
Endless variations
Change the background, the model or the headline, and keep repeating the same reason to buy.
Generic creative
A polished ad can still sound like every other supplement in the feed.
Unclear learning
When image, message and offer all change together, you can't tell what worked.
Don't just produce more creative. Give each concept a reason to exist.
From reviews to a message worth testing.
Here's how the Crew turns one product's reviews into a structured message test, then into ads.
A design tool helps make the ad. Your customers' own words help decide what it should say.
Sample dataSpec ads for OLLY, AG1 and Hims & Hers, created to demonstrate Blue Sky Flamingo's formats and method. These brands are not clients and did not sponsor or approve this work. Trademarks belong to their owners.
The Strategist reads the reviews and groups what people keep saying.
StrategistReviewssample themeT1
Morning routines get complicated fast.
Forumssample themeT2
People want one habit, not a regimen.
Competitor reviewssample themeT3
Consistency breaks when the routine has too many steps.
Each pattern becomes a message hypothesis.
Angle PlannerMessage hypotheses
- T1Morning routines get complicated fast.
- T2People want one habit, not a regimen.
- T3Consistency breaks when the routine has too many steps.
- One habit (T2)
- Simpler mornings (T1)
- Morning ritual (T1)
- Formula story (T3)
- Brand values (T2)
BEAR prepares 15 standalone elements: 5 creatives, 5 headlines, 5 primary texts.
Creative Studio5 creatives
B1We apologize
B2Reasons not to buy
B3Strikethrough correction
C2Whiteboard
B4Hero photo
5 headlines
- H1
drinkag1.com
One scoop. Done.
- H2
drinkag1.com
One habit, every morning
- H3
drinkag1.com
Your morning, simplified
- H4
drinkag1.com
Mix, drink, done
- H5
drinkag1.com
Made for real mornings
5 primary texts
- P1One habit
One scoop, one glass, every morning.
- P2Simpler mornings
Mornings are busy enough. This part takes a minute.
- P3Morning ritual
Same glass, same time, every morning.
- P4Formula story
See what's in the scoop and why it's one scoop.
- P5Brand values
Built for the morning you actually have.
You publish them in Ads Manager. Each element runs on its own.
Export the package
You publish in Ads Manager
Early access: connect Meta to read results by element
Relative response · illustrative sample data
- Signal worth developing
The strongest signal becomes one concept, developed as a 3:2:2.
Campaign Lead3:2:2How should we say it?
Signal worth developing
B3 · Strikethrough correction
H1Signal worth developing
One scoop. Done.
C1Product in context
C2Whiteboard
C3Personal note
- One scoop, one glass, done. A morning habit that's easy to keep.
- Consistency breaks when a routine has too many steps. AG1 is one.
- One scoop. Done.
- One habit, every morning
12 possible combinations · 1 ad3 creatives · 2 primary texts · 2 headlines
Illustrative sample data. Signals are not proof of sales.
One supplement. Three different stories.
The same AG1 pouch, three reasons someone might care. Open any ad to see the angle, the art direction and the copy.
- Start the morning with one scoop.
- Angle
- One habit
- Art direction
- A sunlit morning counter; the pouch and one glass, nothing else.
- Primary text
- One scoop, one glass, done. A morning habit that's easy to keep.
- Why one scoop?
AG1
Sponsored
One habit, one glass, the same time every morning.
- Angle
- Formula story
- Art direction
- A whiteboard breakdown the buyer can read in three seconds.
- Primary text
- One habit, one glass, the same time every morning.
- Made for the morning you actually have.
AG1
Sponsored
Not a 12-step regimen. One scoop that fits the morning you already have.
- Angle
- Brand values
- Art direction
- A handwritten note on the kitchen table, morning light.
- Primary text
- Not a 12-step regimen. One scoop that fits the morning you already have.
Spec ads for OLLY, AG1 and Hims & Hers, created to demonstrate Blue Sky Flamingo's formats and method. These brands are not clients and did not sponsor or approve this work. Trademarks belong to their owners.
First find the message. Then develop the creative.
Understand the buyer
What your customer wants, questions, objects to, and what your product can truthfully offer.
BEAR
Explore buying hypotheses
BEAR compares different reasons a buyer might care. Already have a proven message? Skip ahead.
Build one concept
Turn the strongest idea into coordinated artwork, headlines and primary text.
3:2:2
Develop it with 3:2:2
Three creatives of one format, two headlines and two primary texts, all on the same idea.
BEAR asks “What should we say?” 3:2:2 asks “How should we say it?”
Discovery signals are not proof of sales. Validate commercial results before you scale.
Bring the brand knowledge. Leave with a clearer ad direction.
You bring
Your site, product photos, approved product facts and brand voice.
The Crew builds
Buying angles, image ads, Meta headlines and primary text, tied to one reason to care.
You decide
Review against your facts, export the package, launch in your own ad account.
Blue Sky Flamingo focuses on creative development. Publishing, spend, compliance review and conversion analysis stay with you unless a custom scope says otherwise.
Create it yourself. Build with us. Or hand it over.
DIY software
Lead your own creative
Use Blue Sky Flamingo to shape buying angles, build image ads and prepare supporting copy. You decide what moves forward.
Done with you
Add an experienced creative partner
Bring your product knowledge. Work with our team on the strategy, concepts and agreed production deliverables.
Done for you
Let our team handle production
Scope human-led strategy, image ads and, when it fits, creator-led UGC or disclosed AI-presenter video, with approval points built in.
Custom work is quoted separately. Scope, revisions, timelines, rights and approvals are agreed before production. Testimonials are always genuine; AI presenters are never shown as real customers or patients.
Run it yourself. Or bring in the team.
The Engine
$189/month
The full Crew for your brand: research, buying angles, image ads, headlines and primary text, packaged for Meta.
Up to 500 images a month
7-day trial. Card required. Cancel before day 7 and you won't be charged.
Custom
Quoted per project
Done with you, or done for you
Our team scopes strategy, image ads, creator-led UGC or clearly disclosed AI-presenter video around your brand. Scope, revisions, rights and approvals are agreed before production starts.
The software doesn't include human-led production. Custom work is quoted separately.
Questions supplement founders ask
General tools help you write or design. Blue Sky Flamingo starts with your customers' words, keeps the sources, picks one angle per concept and keeps the image, headline and primary text on that angle. The home page shows real chatbot responses side by side.
No. If you already have evidence behind a message, go straight to 3:2:2. BEAR helps when the strongest reason to buy is still uncertain.
Yes, for eligible products in any format. You stay responsible for product facts, approved claims and category rules.
No. It prepares better-reasoned creative and structured tests. Sales come from real campaigns in your market.
Yes. The Crew works from your brand assets and product photos.
No. You launch from your own Ads Manager. Campaign management is only part of a custom scope if we agree on it in writing.
Talk to the team about a custom project: creator-led UGC with real people or clearly disclosed AI-presenter video.
No. It follows the approved claims and banned phrases you set. Substantiation and platform review stay with you.
Give your next ad a better start